Weekly Sales and Social Media Plan

Weekly Sales and Social Media Plan for August

Weekly Sales Goal:

• Sales Target: Make $500 by selling press-on nail sets priced at $45 or higher.

• Number of Sales Needed: Approximately 12 sets.

Social Media Posting Goal:

• Post Frequency: 2 posts per day (one in the morning, one in the evening)

• Platform Focus: Instagram, Facebook, TikTok

• Best Times to Post:

  • Morning: 9:00 AM – 11:00 AM (Peak engagement time)

  • Evening: 7:00 PM – 9:00 PM (People winding down, higher engagement)

Daily Plan

Monday,

• Morning Post: Introduce a limited-time "Back-to-School" special, showcasing 2-3 trendy nail sets perfect for students and professionals.

  • Post Content: High-quality images or a video showing off the designs.

• Evening Post: Share a customer testimonial or review with photos of a customer wearing your press-on nails.

  • Tip: Encourage followers to share their own photos and tag your business.

Tuesday,

• Morning Post: Highlight the benefits of your press-on nails (durability, easy application, trendy designs).

  • Post Content: A carousel of images showing different angles of your nails.

• Evening Post: Go live on Instagram or Facebook to demonstrate how to apply your nails, answering questions from potential customers.

  • Tip: Mention your limited-time offers and encourage viewers to place orders during the live session.

Wednesday,

• Morning Post: Collaborate with a local beauty influencer or blogger to feature your nails in their stories or feed.

  • Post Content: Share their post and offer a special discount to their followers.

• Evening Post: Announce a mid-week flash sale for the first 5 customers who purchase a set of nails.

  • Tip: Create urgency by stating that the offer is only valid for 24 hours.

Thursday,

• Morning Post: Create a "Behind-the-Scenes" post showing the process of how you make or package your press-on nails.

  • Post Content: A short video or a series of photos.

• Evening Post: Share a fun and engaging poll or quiz in your Instagram Stories asking followers to choose their favorite nail design.

  • Tip: Use this opportunity to gauge customer preferences for future collections.

Friday,

• Morning Post: Introduce a new or best-selling nail set with an exclusive discount for your followers.

  • Post Content: High-quality images with a call-to-action to purchase.

• Evening Post: Host a virtual pop-up event on Facebook Live, showcasing your products and offering exclusive deals to attendees.

  • Tip: Offer a special discount code for those who join the live event.

Saturday,

• Morning Post: Share a motivational post encouraging your followers to treat themselves to a fresh set of nails for the weekend.

  • Post Content: Use a beautiful image or quote.

• Evening Post: Post a customer spotlight featuring someone who has purchased your nails and loves them.

  • Tip: Encourage other customers to share their experiences for a chance to be featured.

Sunday,

• Morning Post: Reflect on the week with a “Thank You” post, expressing gratitude to your customers and followers.

  • Post Content: A heartfelt message with a collage of customer photos.

• Evening Post: Announce a "Sunday Funday" deal where followers can get a discount on orders placed before midnight.

  • Tip: Remind them that the new week is the perfect time to start with fresh nails.

Tips on Making Sales:

1. Engage with Your Audience: Respond to comments and DMs quickly. Build relationships with your followers by being approachable and helpful.

2. Offer Exceptional Customer Service: Ensure quick shipping, beautiful packaging, and follow up with customers after they receive their nails to check on their satisfaction.

3. Cross-Promote: If you have a website, drive traffic from social media to your online store. Use Instagram’s “Swipe Up” feature in Stories (if available) to link directly to your products.

4. Wholesale Press on Nails: We encourage other small businesses to stock their businesses with a wholesale press on nail vendor. This will help you save time for what is important in your nail business. Wholesale options are available at Vanillaabunnyy.com, a reliable wholesale press-on nail vendor, offering a wide range of handmade nail designs perfect for retail.

Inspirational Message:

Remember, every great business started with a single step, and each sale you make brings you one step closer to achieving your dreams. The road might seem challenging, but with your passion and dedication, success is not just possible; it’s inevitable. Stay focused, keep pushing, and don’t be afraid to step out of your comfort zone. Your creativity and hard work are what will set you apart in this industry.

As you navigate through this week, keep in mind that every effort you put in today is an investment in your future. Even on the tough days, remember why you started and let that drive you forward. You’ve got this—keep going strong, and soon enough, you’ll look back and see just how far you’ve come. 💪💖